Finally a children's book that instills values and gets
your kids away from the TV and outside having fun

Dear Friend:
Yes, Instilling Reading and Exercise at an early age leads to a lifetime of well being! My name is Jeff Lappin. I am the author and founder of Endurance Publications, Inc. As a kid growing up in the 70’s I spent more time outside than inside. In the summertime, we would leave the house in the morning on our bikes and wouldn’t peddle home until the streetlights came on. My mother never knew where we were, which was probably a good thing, since she might have had a heart attack had she seen us on our skate boards plummeting helmetless down Mulholland Highway like kamikaze pilots.

Then there is the lure of indoor “sports”. Many kids would rather watch a computer generated Tony Hawk Skate Board than hit the streets themselves. According to a Kaiser Family Foundations Study, the average American kid (ages 2 – 18) spends the equivalent of a full work week – nearly 5 ˝ hours a day – watching TV, playing video games, surfing the internet, or listening to music (and probably not dancing while doing it). I don’t have to tell you this is not healthy. Kids are getting adult diseases, such as diabetes because they are overweight and inactive, and they live on junk food. Kids as young as 10 live on cholesterol lowering drugs!

My childhood – like yours – was full of games, kick the can, freeze tag, hide and go seek, dodge ball. Heck, we just loved whacking a tennis ball against the garage door. “We would do that for hours”. But the world we live in isn’t the one we grew up in, where kids can play wherever they want. Dads and moms often work full time so kids aren’t always in their own neighborhood.


My buddy’s brother who was a team rider for a local surf shop introduced me to surfing at age 15. That was it, I found the love of my life. Several years later at the OP Pro Surfing Contest in Huntington Beach, after surfing twice that day, I was asleep in the car and my buddy was driving, who also apparently fell asleep. We ran into a pole (the paramedics estimated we hit the pole at 100 miles per hour with no skid marks) I was in a coma for a month, 8 surgeries later after a broken hip, pelvis, femur, lacerated liver, collapsed lung and a device they drilled into my skull to relieve the swelling the doctors said I would have limited mobility.

Once out of the hospital the rehabilitation began combined with reading tons of children’s books to get my mind and body back in shape. Eventually I was back on my bike and back in the water surfing. The most important thing I learned from all this is to be grateful and to always carry around the “attitude of gratitude”.

What to do about it? That’s where we come in. This brand new, kid tested, parent approved, book and doll package can be yours.

“Simon Makes Waves” and “Marcel Moves Mountains” won a top industry award from the world renowned Dr. Stevanne Auerback (Dr. Toy). Other giant companies we were competing against were Mattel, Hasbro, Baby Einstein, etc.

“Surfing Magazine Book of the Month”. “Simon Makes Waves” – inspires baby surfers to read even before they can stand up, following a young boy’s introduction to the sport of kings. Add other key educational concepts, like numbers and colors, and “Simon Makes Waves” is a perfect score for the 2 – 7 years old crowd.

“We have a great alternative to bust up your kid’s bedtime boredom”. “Marcel Moves Mountains” is the newest children’s book by Jeff Lappin, a cyclist and author from California. Readers meet baby Marcel in his crib as he dreams of riding a bicycle around the world when he grows up. When he gets older, the enthusiastic toddler learns to ride a Big Wheel. Marcel soon moves on to a bike with training wheels and then saves up enough money to buy his first mountain-bike. This fantastic, easy-to-understand portrayal of a champion cyclist in the making will delight children while teaching them the importance of bike safety and wearing helmets. Each page is full of colorful illustrations and has interactive questions at the bottom of each page to get kids involved in the story. At the end of the book, Lappin has included Marcel’s biking tips and glossary to get young cyclists to get started on the right foot.
– USA Cycling, Editor, Summer Hicks

Here’s what you’ll get:

  • A fantastic quality, full color, hard back children’s book with a dust jacket that will last for a lifetime.
  • A wonderful 8” plush companion doll, of either “Simon the Surfer” or Marcel the Bicycle Rider”
  • Simon and Marcel book and plush sets come together in a unique transparent tote bag with distinctive coloring. Written on the back of the bag are words the author Jeff Lappin lives by. “Instilling Reading and Exercise at an Early Age Leads to a Lifetime of Wellbeing”.

You get the award winning book, the companion plush doll in the beautiful quality tote bag for the unheard of price of $25.00 or two for $40.00.

To order your incredible, “Simon Makes Waves” or “Marcel Moves Mountains” award winning book and doll package, I ask only $25.00. After all, it might just change your habits about reading and fitness, certainly those of your children.


Happy Reading

Jeff Lappin, Author
Endurance Publications, Inc.
P.S. You will be instantly on your way to becoming the reading, athletic expert in your family, neighborhood and community.
P.S. Special Update: This price is available for a limited time only. Better hurry and get them while they last!

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Powerful benefits you and your child will receive from reading “Simon Makes Waves” and Marcel Moves Mountains”:

  • Helps develop key educational concepts like numbers and colors.
  • Teaches valuable safety lessons like watching out for cars and being aware of your surroundings.
  • Interactive questions at the bottom of each page act as jumping off point for discussion between the reader and the readee.
  • Instills wonderful values that every person needs throughout the book.
  • Teaches and shows examples of the utter importance of wearing helmets.
  • These award-winning children’s books teach your kids to visualize this fantastic, easy-to-understand portrayal of a champion cyclist or surfer in the making.
  • Whole story is based on family togetherness.

“Parents too, will appreciate the information”. “Soon-to-be Surfers and Cyclists will delight in Jeff Lappin’s books. Parents too will appreciate the information packed with the shear fun and buoyant exuberance”.
– Michele Kantor, Barnes and Nobel.

“Great read-aloud / story-time choice”.
– Sue Zussman, Community Relations Manager, Borders Books.

“These books are an excellent parenting tool for interactive story telling”.
– Sandra Hardin Gookin, Author of the best selling series, “Parenting for Dummies”, winner of the Family Circle Award.

“Books urge action for young readers”.
– Cecelia Chan, Daily News.

“An engaging and entertaining learning tool for those whose love for the bike starts at a young age”.
– Chris Carmichael, Coach for Lance Armstrong, Seven Time Tour de France Winner

“These are two wonderfully illustrated children’s books that will stir their imaginations and at the same time teach them valuable safety lessons”.
– Bernadette Jenkins (NEA Today) National Educational Association.

“Lappin pens a playful tale, augmented by colorful illustrations”.
– Kimberly Hundley, Editor, Today’s Librarian.

“Well conceived to captivate tykes with short attentions spans”.
– Antoinette Botsford, NAPRA Review, National Association of Professional Retailers.


Jeff Lappin
Endurance Publications, Inc.
P.O. Box 101

Agoura Hills, CA 91301

Tel 805-777-1038
Fax 805-777-7465
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